Brand Tracking Articles
Read more about the world of brand.
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10 Essential Steps to Build A Brand Marketing Strategy for Your Startup
A well-defined brand takes time and effort, but it's essential for the success and growth of your business. Find out more here.

Alain Glaeser
Growth Markter
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How Brands Can Start Leveraging Automation in 2023
With automation, startups and small businesses can take on corporations, prepare for crises, use resources sparsely, and get jobs done cost-effectively.

Lucy Manole
Creative Content Writer & Strategist
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How Personalization & Consumer Insights Made Care/of A HealthTech Industry Leader
Care/of has managed to make its mark as a healthcare tech brand in just under 6 years — so what can other brands learn from their story? Find out here.

Cory Schröder
Senior Content Marketing Manager
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5 Ways Companies Are Utilizing AI in Digital Marketing to Enhance Customer Experience
AI has been pushing boundaries for years now in all fields, including the digital marketing space. Let's look at a few ways AI is used to enhance customer experience.

Eva Bouchard
Content Writer
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Can AR Save Brick and Mortar Stores in 2023?
Over half of US consumers prefer to shop online. Can augmented reality help attract shoppers to physical stores?

Marilyn Wilkinson
Digital Marketing Expert
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Why NFTs Will Be Huge For Contributing To Brand Awareness
In this article, you'll learn how to utilize NFTs for brand awareness and look into who has already adopted the technology and where It could go in the future.

Chris Hardy
Content Marketer
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7 Conversational Marketing Tips for Brand Awareness
Conversational marketing isa great technique for connecting with audiences. By facilitating one-to-one conversations, brands can better promote their products.

Lucy Manole
Creative Content Writer & Strategist

How Dollar Shave Club Turned a Viral Video Into 10 Years of Marketing Success
As brand marketers, we know that it takes more than one neat trick to become huge. So what else has Dollar Shave Club been doing right to achieve its brand growth? Find out here.

Elena Prokopets
Freelance Writer & Content Strategist